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Fashion Fashion returns to the catwalks with public

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Fashion is close to the definitive recovery of the public shows, or at least this is what the most recent editions of the spring-summer 2022 men's fashion weeks in Milan and Paris anticipate it and other important industry events that have confirmed meetings face-to-face with the participation of attendees.

This month, the Italian city once again welcomed the first public shows and, like a year ago, Dolce & Gabbana and Etro presented their men's collections in person with guests. For his part, Giorgio Armani, one of the first designers to make the decision to restrict public attendance to his catwalks, was also one of the first to make his comeback.

"The fact that the Government listened to us and gave the green light to our request to authorize the presence of the public as of June 15 constitutes an important signal for the reactivation of the Italian fashion sector," said Carlo Capasa, president of the National Chamber of Italian Fashion, to the AFP news agency.

he resort or cruise collections also demonstrated a gradual return to presence, as was the case with the Dior firm and its cruise 2022 catwalk, which took place at a show at the Panateniense stadium, in Athens, with an exclusive number of guests. "The idea of ​​returning to the physical parade makes us optimistic," affirmed the artistic director of the firm's feminine line, María Grazia Chiuri.

In the case of Men's Fashion Week in the French capital, "there is a great desire to return to the physical format," as Pascal Morand, executive president of the Federation of Haute Couture and Fashion, told AFP. France.

Firms such as Louis Vuitton, Yohji Yamamoto, Issey Miyake and Loewe continue to bet on the video format, while few firms, such as Dior and Hermès, invited the public to attend their shows.

The outlook for Autumn-Winter 2021 Paris Haute Couture Week, which will take place from July 5 to 8, is also even more positive: as confirmed by Vogue magazine, houses such as Dior, Chanel, Jean Paul Gaultier and Balenciaga (with his return to haute couture after 53 years) will choose to present live shows before a limited group of guests, and firms such as Fendi or Schiaparelli will go digital. On the other hand, leaving aside the official calendar, a selected number of guests will arrive in Venice, for the Valentino catwalk, on July 15...

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