The history of Super Products begins in 1952 when a group of Colombian businessmen came together to establish a confectionery company. The company was named "Super de Alimentos" and was established in Manizales, Colombia.

Super de Alimentos began manufacturing candy, chocolate and other sweets. The company quickly became one of the leading confectionery producers in Colombia.

Super Foods' most famous product, Supercoco, was launched in 1970. Supercoco is a fast-growing nougat made from natural coconut. The product helped to consolidate Super Foods' reputation as a leading company in the confectionery industry by being exported to other countries in Latin America and Europe.

Super Foods continued to expand its product line in the following years. The company expanded into other fields, such as food processing and distribution, by launching new products such as cookies, ice cream and beverages.

Today, Super de Alimentos is a multinational company that operates in Colombia, Ecuador, Peru and Chile. The company employs more than 5,000 people and earns more than $1 billion a year.

The history of Super Foods is one of success and development. The company has managed to establish itself as one of the leading food and beverage manufacturers in Latin America.

At ruufe.com you can discover and learn about the variety of the most representative and tasty products and flavours of the Super range.

In addition, when you shop at ruufe.com you will see how easy it is to find products that fit your needs, and enjoy a comfortable experience with fast and secure deliveries to any place in the world where you are.